Tag Archives: business plan

Marketing Is Not Sales. Both Need To Be Intentional.

In the 1989 movie, Field of Dreams, Iowa farmer Ray Kinsella hears a voice in his corn field telling him, “If you build it, he will come”. I’m confident the voice didn’t mean customers to your new small business. Getting customers … Continue reading

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Meeting Deadlines: A Critical Skill For Any Entrepreneur

A goal is a dream with a deadline.   - Napoleon Hill The word deadline can elicit feelings of dread, stress, tension and fear.  Perhaps it’s the first part of the word that conjures up such feelings.  We’ve lived with deadlines since … Continue reading

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Starting a Small Business? First Understand Your Competition

Can you imagine a world in which your business has no competition? Neither can I, yet I have reviewed more business plans than I care to admit in which entrepreneurs boldly declare those four words:  “I have no competition.” To … Continue reading

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Invest in Yourself: Make Time for Education

“Education is the most powerful weapon which you can use to change the world.”  Nelson Mandela Education can change the world, as Nelson Mandela has shown. It can also have an impact on you and your business. Today we live … Continue reading

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Why Should You Conduct a Business Feasibility Study?

“Although [an unsuccessful feasibility study] may appear to be a failure, it’s not. The failure would have been if you had invested your own and others’ money and then lost it due to barriers you failed to research in advance.” … Continue reading

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Business Plans – A Roadmap to Success

Plans are of little importance, but planning is essential Winston Churchill  Writing a business plan can be an intimidating task and from time to time we will meet small business clients who ask us to write the business plan for … Continue reading

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Strengthen your business plan: Get specific!

I was asked four times last week, “What is the main place that you see business plans fall short?” This week I decided to ask some people that read business plans as part of their professional career for their answers. … Continue reading

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Energize Your Business

According to the Merriam-Webster Dictionary the word ENERGIZE means:  to impart energy to or to apply voltage to.  What does energize mean to you?  Some think of the long life battery energizer bunny, tirelessly beating his drum.  As a business … Continue reading

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